Mercosur – A Strategic Opportunity for European Companies
- info0961547
- Feb 4
- 2 min read
Updated: Feb 6

The Southern Common Market (Mercosur) has established itself as one of the most relevant and forward-looking economic blocs worldwide. With a population exceeding 270 million people, vast natural resources, a growing industrial base, and a strong export-oriented profile, Mercosur today represents a genuine strategic opportunity for European companies seeking to diversify markets, enhance competitiveness, and secure a long-term presence in South America.
Recent developments surrounding the European Union–Mercosur Agreement mark a significant milestone in bi-regional relations. Beyond political debate and media narratives, the agreement provides a practical and reliable framework to facilitate trade, strengthen investment protection, and improve market access, creating favorable conditions for European companies across a wide range of sectors.
Within this framework, Paraguay stands out as a key operational and strategic gateway to Mercosur. Its competitive tax system, low operating costs, macroeconomic stability, and central geographic location position the country as an efficient platform for regional operations and logistics.
This specialized online event, organized jointly by Fimago and IVEJM, has been designed to go beyond theory and general perceptions. Fimago, with more than 30 years of international experience in financial, corporate, and cross-border advisory services, brings deep expertise and a proven track record in supporting European companies in international expansion. IVEJM, as an institution focused on strengthening economic relations between Europe and Mercosur, contributes regional knowledge, institutional insight, and direct access to key stakeholders.
The event is held with the valued support of SLOPAR – the Slovenian–Paraguayan Chamber of Commerce, whose involvement reinforces the institutional credibility of the initiative and its commitment to fostering sustainable, long-term business relations between both regions.
Importantly, this event represents one of the very few — and in this format, the only — opportunities where European companies can engage directly with leading Mercosur actors and experts, ask in-depth questions, clarify doubts, and openly address taboos and media-driven misconceptions surrounding Mercosur and the EU–Mercosur Agreement. Participants will gain first-hand insights grounded in practical experience rather than abstract analysis.
This is a practical and strategic forum, aimed at providing reliable information, concrete market insights, and actionable guidance to support well-informed business decisions.
Key topics to be addressed:
Mercosur’s current and future role in the global economy
The real impact of the EU–Mercosur Agreement on trade and investment
Concrete sectoral opportunities for European companies
Paraguay as a regional operational and logistics platform
Legal, regulatory, and risk mitigation considerations
Open Q&A session to address specific concerns, taboos, and misconceptions
Event Details
📅 February 17, 2026🕒 15:00 – 17:00 (CET)💻 Online event🌐 Language: English
Speakers

Dr. Ernesto Andrés María Velázquez Argaña, Mercosur specialist, former member of the Board of Directors of the Central Bank of Paraguay, and international law expert in trade, investment, and regional integration.

Mario Paz, paraguayan consultant and legal expert with extensive experience advising companies operating in Mercosur markets.
Registration
Registration form:https://forms.gle/7bY6WFpkAFUSkp4a7
Kind regards,IVEJM & Fimago TeamWith the support of SLOPAR – Slovenian–Paraguayan Chamber of Commerce



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